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American Express Publishing

Role: Product Development Manager
Website: www.travelandleisure.com

Travel + Leisure websiteProject:
As the product development manager for Travel + Leisure magazine, I managed a cross-functional teams of designers, developers, and editors for the websites’s 2009 redesign and launch of its supporting content management system (CMS) built with Ruby on Rails.

The Challenge:

  • Rethink the existing architecture of the site, including the existing geo taxonomy.
  • Introduce the first release of user generated content, including commenting and travel tips.
  • Switch programming platform from ColdFusion to Ruby on Rails.
  • Build a custom CMS for articles, slideshows and geo-based content.
  • Launch new sections of the site and redesign existing ones.

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